Hello – please tell us a little about yourself
Hi, my name is Yetta, I am Korean. I grew up in Mexico and I have been living in France for over 14 years.
After high school in Mexico I went to Seoul to study Fashion and then came to Paris to do more Fashion! I started working in Fashion (of course!) until last year when I left the company I was working for to start my own project.
When did you know you wanted to design scarves?
Scarves have always been in my mind since the idea of the project. I find this item to be really amazing by its simplicity yet endless possibilities of diversification. I love it for its utilitarian role but also for its decorative power.
Tell us about your design process?
First I choose the quality of the weave either in cashmere, silk and cashmere or organic cotton. I want the scarves to be really soft as they touch a very sensitive area of the body, the skin of the neck; so having the best quality of material is very important. Then the colors are chosen according to the theme of the collection. I also want to add prints on the collection. The prints are born from photos taken during different trips of places or objects that inspire me. There is a graphic design work done to convert the picture into a motif, this process can vary depending on the theme and the picture itself.
What sort of creative challenges do you face?
For the moment they are more technical challenges rather than creative.
Where are you based and where do you like to spend your free time and find inspiration?
I am based in Paris.
As much as I love the life of a city I also love nature so when I am in Paris I try to go to parks or along the canal Saint Martin when I have free time otherwise I love to travel and discover new places while combining it with yoga or (contemporary) art where I find my inspiration but also in nature and in every day life....
Do you have any style tips for scarf enthusiasts?
Give the scarf a good "shake" before wearing it, it gives a bit of volume but also crisp to the fall.
a peace treaty
How did A Peace Treaty come about?
Inspired by the hand-crafting cultures of the Middle East, Asia, Europe, and Africa, A PEACE TREATY was first conceived when we (Dana Arbib and Farah Malik) met while living in Rome. We discovered that we shared both a love of high fashion and a desire to increase awareness of ancient, disappearing crafting traditions from places typically seen only negatively through the media lens. Ultimately all of our designs are connected to our own traditions and heritage, and we draw inspiration from the places of our ancestry.
As a rare Jewish/Muslim partnership, we wanted to acknowledge the historical tension between our cultures as well as our commitment to bridging the gap in our own small way. And though there is an obvious political divide, APT’s aim isn’t solely to facilitate reparations through an unlikely business partnership, but also to highlight the many historical and aesthetic traditions that these cultures share. A Peace Treaty is a personal pact between two business partners, but we hope that ethos pervades every aspect of our business - from working with the artisans who create our collections to finding loving homes for each of our handcrafted pieces.
Who is the A Peace Treaty customer?
Our customers are conscientious about what they consume across all categories – food, fashion, home goods, art, culture... They are not trend focused, but rather drawn to pieces they will treasure for years and years. They like to know the story behind the things they own – where they came from and who made them. They understand that “luxury” means something that is made by hand with love and care, regardless of the name on the label.
We read your blog post on Nepal and maternal health. With the sad statistic that one woman dies every four hours in Nepal from pregnancy and childbirth related issues, can fashion actually make a difference?
YES! We are in the process of collaborating with a network of Dalit women's cooperatives. Dalit women are of the most oppressed in Nepal, and truly of the world, since they have virtually no status in the country, leading to horrible health and human rights conditions, no economic mobility, and illiteracy. These cooperatives have, over the past few years, worked to foster education, health, women's empowerment, and economic independence within small groups of about 20 women. Up until this point however, the collectives have not had a sustainable way of generating income and have been forced to rely on subsistence farming and often times unreliable husbands working abroad.
When women are able to gain their own economic independence, they can afford enough food to feed the family, send their children to school, and pay for adequate healthcare. We are currently working to establish a traditional cashmere weaving co-operative, which would be fully owned and operated by members of the collective. The co-op provides a breadth of opportunities for women beyond a sustainable means of earning income, empowerment and skills sharing – it gives them elevated status within the larger Nepalese community.
Furthermore, the global fashion audience garners an appreciation not only for the aesthetic of the product, but for the artisans behind it, bringing Dalit women into the public eye. Thus, fashion, when approached from an ethical standpoint, truly has the power to sustainably improve lives of marginalized communities.
SCARVES FROM NEPAL